01 about
I’m Immy Barclay, a presenter and global storyteller
working at the intersection of
elite sport, luxury travel and heritage brands.
My career began in live broadcast - in golf, tennis and Formula 1 - where I’ve had the privilege of working with top-tier brands. interviewed world champions, fronted global coverage, and developed a deep understanding of what it means
to connect with discerning audiences.
Today, I combine those on-screen presenter skills with a keen eye for storytelling, working with brands who value sophistication, narrative, and a modern global voice.
02 expertise
F1 & Motorsport
Live presenting from the world’s most elite motorsport stages.
Luxury Travel Series
Host for global luxury campaigns like
Qatar Airways x Formula 1.
Brand Collaborations
Trusted by brands to tell their heritage stories & connect authentically with their audiences.
Classic Cars
A personal project, sharing the stories behind classic cars around London for a social content series.
03 testimonials
"Immy significantly elevated the series and aligned perfectly with our
brand's commitment to excellence and
world-class service."
Qatar Airways - Luke Drake
Senior Vice President Sponsorship, Events and Exhibitions
04 production projects
Your brand is the hero, so are the people behind it.
In the videos I create these are our main characters and
each story is carefully crafted to honour them and
show them in their best light.
From production to final edit, everything in the filming is
designed to convey a sense of authenticity that
impresses and connects to audiences.
The true voice of your brand always shines through.
I draw on my network of highly skilled filmmakers
from luxury travel, fashion and F1;
selecting the creative talent that aligns with your project goals
to deliver high-quality productions.
IWC Schaffhausen
Golf partnership with the Dunhill Links
The luxury watchmaker sought to amplify its presence as a partner of the Alfred Dunhill Links Championship.
The challenge was to create content that reflected IWC'S luxury values, captured the spirit of the event, and featured IWC's golf ambassador, Pablo Larrazábal.
Content turned around in 2 days to be posted over the event weekend on IWC's global Instagram profile and shared by the athlete.
Alfred Dunhill Links Championship
Event explainer to promote the tournament
The prestigious celebrity proam golf tournament required high-quality, engaging content to tell the legacy story of the championship and capture the action at the iconic Old Course in St Andrews.
Videos were tailored to showcase the championship's luxury appeal, include interviews and insights from celebrity amateur golfers, while also promoting the presence of key partners: IWC Schaffhausen and G/FORE.
Royal Enfield
Launch of the new electric bike
For the launch of Royal Enflield’s new electric bike, the Flying Flea, I was asked to tell the legacy story of the brand from the WW2 era to the now, to celebrate its progress towards a sustainable future.
Video produced and delivered with a 1 day turn around to be in time for their public viewing the next day.
G/FORE
Golf fashion story to align with championship
For this golf-wear brand we created a playful and unconventional video that aligned with it’s bold image.
The content featured celebrity amateur golfers sharing their amusing stories about what they have been told off for a golf course.
This approach highlighted G/FORE’s irreverent and rebellious spirit, capturing the less traditional side of golf culture for the modern audience.
Qatar Airways x F1
Travel series to showcase F1 destinations
For one of F1’s most significant global partner’s, Qatar Airways, I fronted a travel series to showcase F1 destinations around the world.
This included scripting pieces to camera, and editorial input for the final edit.
The series covered Grand Prix with exclusive access to the race and interviews with drivers and F1 CEO, combined with a sophisticated travel itinerary of art galleries and restaurants to demonstrate the thrills beyond the track when travelling to experience F1.
6 x 30 minute episodes that are played out inflight.
Moroccan Tourist Board x Euronews
Travel series to showcase Morocco's golf offering
To promote golf tourism in Morocco and elevate the country's image, I fronted a travel series around the country playing 10 courses and exploring each city.
The itinerary included art galleries, restaurants, water sports and gardens, revealing the hidden gems of Morocco targeted to appeal to a high-end tourist.
05 events host
David Beckham feature on Qatar Airways x F1 travel series
Autosport Awards honoring Sir Jackie Stewart
Rafael Nadal Q&A for KIA launch
Toto Wolff post-race interview for F1TV
Hosting Highlights
FERRARI F1 CAR LAUNCH
Scuderia Ferrari HQ, Maranello
AUTOSPORT AWARDS
Grosvenor House, London
Live presentation of the car broadcast globally,
As a first of its kind, the car did exhibition laps on the racetrack.
Host of the end of season awards, co-hosting with presenter Natalie Pinkham, to a live audience and broadcast on Sky Sports F1.
PIRELLI CALENDAR LAUNCH
Natural History Museum, London
Live presentation of the new Pirelli calendar 2025, guests included Stefano Domenicali (F1 CEO), Carmelo Ezpelta (Dorna Sports CEO).
MotoGP AWARDS
MNAC, Barcelona
Host of the end of season awards broadcast globally, celebrating riders from each racing category and unveiling MotoGP's new brand identity.
06 contact
Manager for presenter & event host:
Chris Banks at NMP Live
chris.banks@nmplive.co.uk
Brand storytelling:
Directly to me, Immy Barclay
barclayimmy@gmail.com
Presenter & Event Host
Live or pre-recorded for TV,
social, digital, gala events, MC.
Extensive experience hosting travel programs, product launches, and Q&As.
Brand Storytelling
For campaigns, brand films,
heritage projects, social content.
I draw on crew I have worked with from my network in F1 and
travel shows to efficiently
craft bespoke content.
Voiceover work
For luxury films
or branded media.
I set up my own recordings remotely or attend studio sessions.